Address: A-88, F-01, Sector-4, Noida, UP, INDIA

Google will discontinue its stadia cloud gaming platform

Google has been investing in various aspects of the gaming industry for a long time, helping developers create and distribute gaming apps on Google Play and Google Play Games. About two years ago, Google even introduced Stadia, a gaming streaming service that can play all games in one place with any device.

The cloud streaming technology developed for this purpose offers immersive gameplay on a large scale. Because, unlike Twitch, used for live streaming of gaming, Stadia wanted to be more comprehensive and appeal to significantly more people. The cloud-based platform allows playing any AAA games directly from the current device used to access Stadia. Creators of gaming videos also reach viewers worldwide on Google’s streaming platform YouTube through videos, live streaming, and shorts.

Google discontinues Stadia 2023

However, Stadia’s promising approach has not gained the expected appeal. Therefore, the search engine company will discontinue the streaming service.

Gamers can still access their game library until January 18, 2023, to complete the final gaming sessions.

Google also refunds all customers their money; it applies to all Stadia hardware purchased through the Google Store and all games and additional content purchased. The search engine company expects most refunds to be completed by mid-January 2023.

This Immersive technology uses for YouTube and Co. The underlying technology platform that powers Stadia has proven itself on a large scale and goes beyond gaming. Google, therefore, wants to use this technology for YouTube, Google Play, and augmented reality projects, such as AR glasses. Another way to recoup the investments could be to license the technology.

As The Verge reports, the end of the Google gaming streaming service was already looming when Logitech announced a new cloud gaming handheld, and Stadia was not there. In addition, there were rumors of the discontinuation of Stadia as early as 2021. The low success is that they published fewer games on the platform.

More from the blog

UTT 2023 – Ultimate Table Tennis Tournament 2023 Influencer Marketing Campaign

In the ever-evolving sports landscape, the Ultimate Table Tennis Tournament (UTT) has established itself as a premier event showcasing top-tier table tennis talent worldwide....

Mazaya Foods’ Influencer Collaboration – A Flavorful Journey With InfluencerHai

Mazaya Foods, a renowned brand in the culinary world, recently embarked on an exciting influencer collaboration campaign using the cash payment system. Mazaya Foods...

Astro Yogendra’s Influencer Collaboration With InfluencerHai

Astro Yogendra has emerged as a reputable brand known for its insightful guidance and expertise in astrology. Recently, Astro Yogendra embarked on an influencer...

Lapcare’s Successful Influencer Collaboration With

Lapcare's successful influencer collaboration with leveraging barter for amplified brand reach. In the dynamic marketing world, influencers have emerged as powerful brand advocates,...