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Top 10 Lifestyle Influencers In India To Watch This Year

Follow the top 10 lifestyle influencers in India to be the most stylish person in your life. From Ashish Chanchlani to CarrryMinati in India, who are rocking the LIFESTYLE INDUSTRY.

Digital revolution and content are becoming the foundation of contemporary times, and people are leaning toward online channels. Even though individuals no longer spend their days riveted to their televisions and movie theatres, talking on the phone is still important.

YouTube has been a platform where people have been consuming content for more than ten years; this has led to the creation of many creators, among them the lifestyle influencers that produce prolonged content for YouTube that can last anywhere from 10 minutes to hours.

Influencers are becoming essential for discovering new information about numerous genres. These genres give them the expertise to be associated with brands and foster successful relationships.

Here is our list of the top 10 lifestyle influencers on YouTube from India that are growing and never stop motivating their followers. These lifestyle influencers are a go-to resource for quick inspiration, life hacks, tips, and techniques. They provide material related to life, fashion, travel, and food.

Top 10 Lifestyle Influencers In India On YouTube

We shall list the Top 10 Lifestyle Influencers In India who are not just highly popular among the masses but also constantly buzzing on social media. They touch zeniths in fashion and lifestyle and flaunt their style statement.

  • Ashish Chanchlani
  • Bhuvan Bam
  • CarryMinati
  • Gaurav Chaudhary
  • Gaurav Taneja
  • Nikhil Sharma
  • Prajakta Koli
  • Sambhavna Seth
  • Shanice Shrestha
  • Sourav Joshi Vlogs

Ashish Chanchlani

Popular Indian YouTuber Ashish Chanchlani can make people laugh with his videos and vines. He has set himself as one of the most well-liked social media personalities over the past few years.

Ashish is an Ulhasnagar, Maharashtra-based YouTuber. He started his YouTube career in December 2014 and currently has a subscriber base of 29 million.

He received the Dadasaheb Phalke International Film Festival’s best digital influencer award in 2018 for his work. For his humorous translations of Bollywood speech and drawings, Ashish is well-known.

Bhuvan Bam

Bhuvan Bam is referred to as B. He performs as a comedian, musician, singer, and YouTuber. He started his YouTube channel in June 2015 and was born in the Indian city of Delhi. He makes videos mocking adolescent urban life in real-time.

In 2018, he attracted 10 million subscribers, making him one of the most well-known vloggers in India. His song “Heer Ranjha” was a huge success when it was released. His song “Heer aur Ranjha” became a great hit after its release. He has 25.5 million YouTube subscribers and 14.5 million Instagram followers.


YouTube influencer Ajey Nagar, known as Carryminati, is 21 years old. He hails from Haryana’s Faridabad. He started his YouTube journey in October 2014. He started uploading gameplay videos to his channel but subsequently switched to roasting vlogs, which helped him become well-known among youngsters. He also likes rapping and gaming, and 35.9 million people subscribe to his YouTube account.

Gaurav Chaudhary

One of the top vloggers in India is Gaurav Chaudhary, better known as the Guruji of Technology on YouTube. He vlogs about his daily activities and vacations on his channel. Gaurav is one of India’s most well-known YouTubers because of the 22.1 million subscribers to his Technical Guruji channel. 

He started vlogging in 2017 and currently has 5.1 million YouTube subscribers. On Instagram, Gaurav has 2.3 million fans. His travel vlogs have a considerable following.

Gaurav Taneja

A well-known YouTuber with the alias Flying Beast, Gaurav Taneja manages the channels Flying Beast, FitMuscle TV, and Rasbhari Ke Papa.

In addition to being a pilot and a fitness fanatic, he vlogs his daily activities for the benefit of his followers.

Ritu Rathee, another pilot married to Gaurav, and his daughters are featured on The Flying Beast Channel. These are only a few captivating vlogs available to Flying Beast’s 7.57 million subscribers. More than 1.7 billion people have viewed this well-known vlogging channel.

2.09 million people subscribe to FitMuscle TV, and 1.28 million to Rasbhari Ke Papa, two of his other channels. Gaurav frequently vlogs his family vacations, which has allowed him to become a lifestyle and travel influencer.

Nikhil Sharma

Nikhil is a well-known motorbike YouTuber who publishes his trips and daily life vlogs. His channel has 3.92 million subscribers and over 1 billion total watchers.

The only way to describe these influences is that they lead exceptional lives. They continually manage to improve your day while coping with the same issues that everyone faces. These lifestyle influencers talk about anything from culture to beauty to fashion to travel!

Nikhil isn’t acting in his vlogs, making them entertaining. His family and friends can be seen in his vlogs, which are an extension of his daily life. The video camera he left on seemed to have been left on by accident!

In terms of his professional life, Mumbiker Nikhil started his YouTube career in the same year. He had previously served as a cabin crew member for Air India. He was compelled to leave his job to focus on the family business because of some family problems.

In the end, he started his YouTube account in 2013. Initiating the “Mumbiker Nikhil” channel, Nikhil shared recordings of his adventures there. After 30 videos were uploaded, he was able to obtain 3000 followers. After riding a bike to Leh Ladakh and filming everything, he reached his target of 90k subscribers to his channels.

Prajakta Koli

Prajakta Koli, aka Mostly Sane, is an Indian actress, vlogger, YouTuber, and social media personality. She produces comedy, celebrity interviews, and lifestyle videos. In 2014, she started her career as a radio host. Later, she quit launching her own YouTube channel. 

She gained notoriety through YouTube, where she currently has 6.68 million followers. She also starred as the lead in the brand-new Netflix India web series “Mismatched.”

She most recently worked on magazine covers for EntrepreneurIndia, Womenfitness, and fashion designer AnitaDongre, to mention a few. She is now playing Varun Dhawan’s sister in the upcoming film JugJugg Jeeyo.

Sambhavna Seth

Sambhavna Seth is a Bhojpuri actress, dancer, and one of India’s most well-known vloggers. She has acted in several movies.

She gained notoriety as a participant in the reality competition series Big Boss 2. 3.33 million people subscribe to her YouTube account, which includes videos of her and her husband’s daily activities when the city was under lockdown.

Visit her vlog channel for more amusing views into Sambhavna’s life with her husband, three kids, and two dogs.

Shanice Shrestha

Shanice is another popular trending vlogger married to Mumbiker Nikhil, another well-known travel and everyday life vlogger. Her channel is top-rated, with almost 805k subscribers and 91 million total viewers.

She rose to fame in 2014 thanks to her appearance in an episode of “Savdhaan India.” On UTV Bindass, she also appeared in “Life Lafde Aur Bandiya.”

She used to be an actress, but she still loves it. She works as a full-time travel and lifestyle blogger and YouTuber and loves sharing her stories with viewers. After creating movies, she decided to share them with everyone by posting them on YouTube.

Among Shanice’s brand partnerships are Goibibo, Daniel Wellington, ICICI Prudential Life, L’Oréal Paris, and Realme India. We get a glimpse of her laid-back and joyful marriage through her vlogs.

Sourav Joshi Vlogs

Sourav Joshi is an Indian social media star, YouTuber, artist, and vlogger. His personal YouTube channel is where he broadcasts his creative, original, and practical videos. He has a big following on YouTube, Instagram, and Facebook. In 2021, he appeared in the Hindi song and music video Mauja.

The well-known artist Sourav is renowned for his exquisite works of art. He has two YouTube channels: Sourav Joshi Vlogs and Sourav Joshi Arts, where he uploads videos of his drawings and explains the many techniques he uses. Over 1.1 billion people have watched the videos on Sourav’s vlog channel, which has 15.6 million subscribers.


Influencers are crucial to the growth of the Indian lifestyle industry. Whether you’re looking to take your career to the next level, find new business partners or have a little fun. We’ve compiled a list of the top lifestyle and fashion influencers in India that you need to follow.

The top 10 most influential lifestyle bloggers in India include Ashish Chanchlani, Bhuvan Bam, CarryMinati, Gaurav Chaudhary, Gaurav Taneja, Nikhil Sharma, Prajakta Koli, Sambhavna Seth, Shanice Shrestha, and Sourav Joshi Vlogs. Higher reach results in increased business sales opportunities, mainly if you collaborate with an influencer with a sizable network of influencer friends eager to support their business endeavors through promotional postings.

Working with these influencers is a way for businesses to expand their social media following and raise the likelihood that more people would think about purchasing the product you and they co-created.

A day with these lifestyle influencers is always exciting. They are always having fun with their loved ones and pals. Every day, their personalities and abilities inspire the audience. Influencers in the lifestyle industry are committed to showing the different world facets of their existence. 

Being a top influencer marketing agency, InfluencerHai draws inspiration from these diligent influencers and can assist clients in forging successful partnerships with them. Send us an email at if you’re looking to collaborate with influencers like them, and we’ll get back to you straight away!

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