Influencer marketing is vital on every continent, and India is no exception. Diversity in emotional representation is essential for brands with a global marketplace.
The colorful people of India represent the billions of people worldwide searching for content that resonates with their culture and interests. Here are the best Top Social Media Influencers In India.
Top 10 Social Media influencers In India 2022
- #1 Bhuvan
- #2 Kush Kapila
- #3 Diipa Büller-Khosla
- #4 Nikhil Sharma
- #5 Komal Pandey
- #6 Farah Dhokai
- #7 Dolly Singh
- #8 Mithila Palkar
- #9 Masoom Minawala
- #10 Tamana Roshan
Bhuvan is a social media influencer who originally started the BBK Vines on the YouTube channel and has 25 million subscribers. He’s on Instagram with more than 14.5 million followers.
He has teamed with other Indian superstar companies like Amazon Prime and The Man Company in the upcoming Disney+ Hotstar production Taza Khabar.
#2 Kush Kapila
Kusha Kapila is a famous top Indian influencer and the creative mind behind the Girls of South Delhi video on iDiva’s YouTube channel. The channel has 451,000 subscribers, and her private channel has 369,000 subscribers.
Kosha has 2.4 million followers on Instagram. There she shares hilarious content and her life as a rising celebrity. She has collab with brands such as Google and Creed and has walked the red carpet at high-profile film industry events. She was also a fashion judge and starred in Karan Johar’s Ghost Stories.
#3 Diipa Büller-Khosla
Diipa Khosla started her online career as a social media manager but later used her experience to launch her brand as a fashion influencer. Since then, she has gone from inspiration to full-fledged entrepreneur, launching her Ayurvedic-based cosmetics line, IndiWild.
She made headlines and a stir at Harper’s Bazaar in 2018 when she married Dutch diplomat Oleg Buller, and she rocked nine different looks during their four-day wedding. Deepa has 18.3K subscribers on her YouTube channel and shares beauty, fashion, and luxury lifestyle content with 1.7 million followers on Instagram.
#4 Nikhil Sharma
Nikhil Sharma, He’s a lifestyle Influencer famous for “KC Neistat” of India. His YouTube channel has 4 million subscribers; he started in 2010 to gain moto blogging fame as “Mumbaikar Nikhil.”
Today, Nikhil is one of the best Indian influencers and top bikers and moto bloggers worldwide. He earned 1.4 million followers on Instagram and won MTV Indian and IWMBuzz Awards for being Vlogger of the Year in 2019. Nikhil has worked with multiple brands, including Garmin and WB.
#5 Komal Pandey
Komal Pandey is a bizarre, hilarious fashion influencer who quickly grabbed the attention of social media users. Komal launched her YouTube channel in 2017 to promote a style she calls “college couture.”
Today, Komal has 1.7 million followers on Instagram and 1.15 million subscribers on YouTube, whereas she has collaborated with many brands, including Olay and Vivo India.
#6 Farah Dhokai
Farah is a popular YouTube and Instagram DIY beauty influencer in India with 2.3 million YouTube subscribers and 6.4 million Instagram followers. Farah promotes home-remedy beauty treatments, hair treatments, and cosmetic procedures.
Since 2010 she has collaborated with various companies and created her skincare line, Farsali. She’s of Indian descent, and although her family has more recent African descendants, Farah was raised in Toronto, Canada, where she now resides with her husband and child.
#7 Dolly Singh
Dolly is another contributor on Youtube with an iDiva YouTube channel and has 1.4 million Instagram followers. Coming from an impoverished background, she started a fashion and style blog during her studies.
Now, Dolly has her influencer brand, and she has collaborated with Indian celebrities like Priyanka Chopra, and Ayushmann Khurrana also worked for famous brands like Olay and Colgate.
#8 Mithila Palkar
Mithila Palkar came up with Cup Song that catapulted her to online celebrity status in 2016 while pursuing her education as an actor in 2010. She posted it on his YouTube account, receiving more than 6 million views. His YouTube channel currently has 168,000 subscribers, and she has 3.5 million Instagram followers.
Her acting career continues to thrive with appearances on Netflix’s Little Things and the Bollywood film Kitty Batty. Mithila works with several companies, including Times Prime and Plumb Goodness.
#9 Masoom Minawala
Masoom is a world-famous Indian influencer. She has 1.2 million Instagram followers drawn to her unique imagery, vibrant aesthetic, and high fashion. The Mumbai-born fashion and lifestyle blogger has now moved to Belgium.
Masoom also has a YouTube account with 54,000 subscribers. She provides fashion styling and ideas for premium travel and entertainment content across both channels. Masoom has worked with many famous brands, including Louis Vuitton and Moda Operandi.
#10 Tamana Roshan
Tamana is the beautiful influencer and founder of @DressYourFace and describes herself as an influencer in beauty, lifestyle, fashion, and education. She is of Afghan and Indian ancestry and resides in Los Angeles with her husband and two children.
She has worked with Indian fashion house Lashkarara, Honest Company, and Barbie on her Dress Your Face capsule line. Tamannaah’s 2.7 million Instagram followers are in various high fashion and lavish lifestyle items categories.